Launched to coincide with the introduction of the Magnum Legend limited edition, the "Be Part of a Legend" prize draw attracted entrants from all over Europe. Professional truckers and truck enthusiasts were all invited to post a photo or video of their Renault Trucks vehicle on the www.legend.renault-trucks.com website. Final winners were chosen in a draw, earning them racetrack laps on board an MKR Team Premium Racing, scale models or Magnum Legend keyrings.
To celebrate the first 20 years of the Magnum's success, Renault Trucks presented a limited edition of its legendary vehicle at the Solutrans tradeshow: the Magnum Legend. The manufacturer took advantage of this unique occasion to launch a prize draw on the www.legend.renault-trucks.com website. This was an excellent way of inviting drivers and truck enthusiasts to share their most impressive photos or videos of stunning trucks with a worldwide community, which led to almost 200 images and videos being posted on the site.
The results of the competition can be consulted on http://legend.renault-trucks.com/concours-offrezvousunelegende/. This is where participants can also find out what they have won: an unforgettable experience in the cab of an MKR Team Premium Racing on one of the European Championship Truck Racing tracks, a detailed scale model or a Magnum Legend keyring.
The entrants came from 10 different countries (Poland, France, Hungary, Portugal, Spain, Italy, the Netherlands, the Czech Republic, the United Kingdom and Germany), most of them being drivers of vehicles from the heavy duty range: Kerax, Premium Long Distance and of course, the Magnum.
By organising the "Be part of a Legend" prize draw, Renault Trucks is once again investing in boosting its drivers' pride and giving them the opportunity to share their passion for heavy-duty trucks. Since 2010, Renault Trucks has maintained a high profile on the web 2.0, offering drivers several different ways of expressing their enthusiasm:
· Via SmartPhone applications (NavTruck, Time Book, Drivers' Photo Album, Selected for you, etc.)
· Via social networks:
To find out everything about the Magnum Legend, go to: www.legend.renault-trucks.com/