The “Word Truck” is about to set off on its tenth tour of France. To this end, on 23 June, Renault Trucks presented its organisers with the keys to a Renault Trucks T 520 High, the flagship of the new range. From September 2014, this Renault Trucks T will be driving the length and breadth of France to meet school pupils from 3rd grade to 5th grade (8-10 year olds).
Partnering the “Word Truck” since 2008, Renault Trucks is once again contributing to this initiative and, on Monday 23 June, presented the organisers with keys to a Renault Trucks T 520 High. A vital component of this itinerant operation, the truck which will be used throughout the year is compliant with the Euro 6 antipollution standard and bears the Guaranteed Made in France label.
From September, the Renault Trucks T “Word Truck” will be travelling the length and breadth of France, calling in at one hundred and thirty towns to meet pupils aged between 8 and 10 years old. The “Word Truck” offers children an entertaining education in the French language using images. A fully fledged pedagogical project, preparatory work is carried out in the classroom and applied concretely in the truck: accompanied by their teacher, pupils choose a text, set it up and then make a video inside the vehicle, transformed into a mobile recording studio. At the end of the school year, a jury of professionals will award a prize to the best video at each level.
Julie Marconnet, in charge of sponsoring and patronage at Renault Trucks, explains: “This operation proves the point that a truck is the only means of bringing a recording studio right into the school environment. Our new vehicle, the Renault Trucks T, designed and manufactured in France, will be stopping off in a different town every day.”
The “Our friends the trucks” booklet
As part of its civic commitment and pedagogical initiatives, Renault Trucks also offers a booklet of games for children entitled “Our friends the trucks” in the colours of its new Euro 6 vehicles. Handed out during events for the general public, it aims to raise awareness of road haulage and what it entails among children aged between 6 and 9. It revolves around two children who head off on an educational and entertaining discovery of everything relating to trucks.